“Little Rejoicing Greets News of Recession’s Official End” is the headline today about the NBER’s declaration of cessation of recession. Why aren’t people buying it? In this PR Minute video, PR pro John Pilmer explores the answer…the public might say, use my definition!
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John Pilmer, President of PilmerPR, addressed Corporate Social Responsibility at the 2010 Utah Valley Entrepreneurial Forum “Crunch Lunch,” Thursday. The luncheon program allowed each speaker five minutes to “crunch” as much information as he/she could on a topic. Slides advanced automatically every 15 seconds. A two-minute question and answer session followed.
See video of the presentation below or on YouTube:
Loading ...Wow! What a disappointing Week 2. The Air Force brought in a disciplined attack executed with the precision of the Thunderbirds flying team. In my own game to figure out which QB BYU should ultimately lean on, I would have chosen Riley Nelson, as did the coaching staff. However, Air Force had a laser guided approach to stopping both Nelson and Heaps–and the rest of BYU’s attack. Riley did score 2 more TD’s. So, its Riley 4 Heaps 0 in that category.
So, who has the edge, Jake of Nelson? Certainly, in a contest synonymous with ‘competition’ you must agree that, regardless of the PR face, Jake & Nelson are duking it out – with a smile and a chest bump.
Loading ...One line was changed in the original Rise and Fight to adapt to changing times. Which one?
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O Rise, all loyal Cougars and hurl your challenge to the foe.
You will fight, day or night, rain or snow.
Loyal, Strong, and True
Wear the White and Blue.
While we sing, get set to spring.
Come on Cougars, it’s up to you!
CHORUS:
O Rise and Shout, the Cougars are out
Along the trail to fame and glory.
Rise and shout, our cheers will ring out,
As you unfold your vict’ry story.
On you go to vanquish the foe
For Alma Mater’s sons and daughters.
As we join in song, in praise of you, our faith is strong.
We’ll raise our colors high in the blue,
And cheer the Cougars of BYU.
CHANT:
“Ra, ra, ra, ra, ra (3x) GO COUGARS!”
Four Steps for harnessing the power of the Social Media as a component of a well conceived public relations strategy:
1) “Listen Up” To The Conversation
2) “Join In” The Conversation
3) “Power” The Conversation
4) “Orchestrate” The Road Signs
In this video, I discuss why focus on Social Media is imperative to avoid energy leaks from your company.
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Ellen McCarthy, talented writer for the Washington Post, recently published an article that got my attention big time. It discussed the power of Pop in today’s new media world. This article offers application for strategic public relations. In this video, John discusses the power of PR Pop, especially in the world of Social Media.
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For Immediate Release
SALT LAKE CITY—August 26, 2010—PilmerPR today announced FundingUniverse’s rapid rise to the short list of companies served by PilmerPR and attaining the status of Inc. 500 Fastest Growing Entrepreneurial Businesses. FundingUniverse ranks #34 in the newly released 2010 list.
“We are pleased to say we put together the first launch event for Funding Universe (then FundingUtah),” stated John Pilmer of PilmerPR and chairman of the Utah Valley Entrepreneurial Forum (UVEF). “Since then we have provided services that assisted the company’s meteoric rise to success. They are a great company.”
Other Inc. 500 winners have also leveraged PilmerPR’s strategic communications expertise to accelerate success. These include Mozy, AdvancedMD, and Seastone. Emerging sector leaders served by PilmerPR, including Avamar, Mozy, Seastone, AdvancedMD, and Certiport, have achieved investor harvests topping $300 million.
“Our goal in to provide the most progressive public relations counsel, strategy, and tactical execution possible,” said Pilmer. “Our years of experience and business savvy empower our clients for success using the most advanced thinking in areas of new media, corporate responsibility, and ‘SEO’ online content.”
PR News, the Society for New Communications Research, and others have praised PilmerPR’s expertise for the firm’s work in areas like Blogger Relations and Corporate Social Responsibility. In addition to being honored with the recent awards, PilmerPR also added two successful energy related companies as clients. US Synthetic and Tasco Engineering contracted PilmerPR based on the firm’s extensive experience with Corporate Social Responsibility, clean technology, and green PR.
PilmerPR tips for emerging companies seeking to dominate their sector may be found on the company’s blog: http://www.pilmerpr.com/blog , YouTube channel: http://www.youtube.com/user/johnpilmer , and at twitter @jpilmer. Available on Amazon is John Pilmer’s new novel, Green Spin, a near future fictional account of the dangers of the 24-second news cycle and environmental extremism.
About PilmerPR, LLC
The PilmerPR team has decades of collective experience in marketing and public relations with specific backgrounds in social media, high-tech, cleantech, print journalism, search engine optimization (SEO), and the rapidly rising area of social responsibility. The team includes active PR professionals Accredited in Public Relations (APR) by the Universal Accreditation Board.
PilmerPR 801-369-7535
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Deceptive packaging really makes me crazy how about you? Comment.
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A recent article in the Moscow Times report 80% of the world’s largest companies now publish an annual report on Corporate Social Responsibility (CSR; CR). In the wake of this news we find that the believability of these reports is less than perfect with the public viewing internally created reports as biased. The CSR 2.0 response to that is to recommend that such reports reveal the good, bad, and ugly truth, a definite trend towards transparency. Here are some “best practice” areas the experts now recommend for coverage in future reports on corporate citizenship:
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I’ve worked a bunch in the technology field, so I’m used to seeing acronyms thrown around like toy footballs from cheerleaders in a college stadium at the season opener. Other industries use them as well. The military has a ton of them. As a Public Relations firm, we constantly remind clients to talk in “people talk” without the use of acronyms, unless they are ubiquitous like “TV” or “FBI” or “DVD.”
So, here’s a test. I make assumptions about the acronym “CSR.” What does it stand for? I think the majority of people have the same definition as I, but do you really?
Loading ...YouTube is now the 2nd Largest Search Engine in the World. That’s right, #2, ahead of Yahoo and everybody else except my former boss, CEO Eric Schmidt at Google.
A high impact video strategy doesn’t have to break the bank. It can get you seen in YouTube search results, but also help your business in the other ways:
Here are more examples of our video projects:
